About Us

Yorkshire’s Hidden Gems has been developed during lockdown to have a collective approach to supporting and helping our businesses, attractions, communities and our people. We want to promote and shout about all the positive places we have and to offer an opportunity for everyone to work together to re-ignite our local economy, preserve jobs and being Yorkshire…save folk a few pennies in the process with our Yorkshire Hidden Gems offers card.

Attractions such as Gulliver’s Valley, Wentworth Woodhouse and Magna were the first to become gems. If you are interested in joining them then please complete send us your details here.


Why become a Yorkshire’s Hidden Gem?

Presently there is no charge to display your business in our experience guide, feature on our events calendar or to share your message with our audience.

Getting out and about, enjoying the outdoors is good for physical and mental well-being, as is a bit of retail therapy or a bite of something to eat with friends and family. Our Gems card eases the strain on the pocket as we recognise times have been tough for many of us.

We think it is really important we try and support our local places as much as we are able to, to help save jobs and stimulate growth. Our Gems are offering discounts and loyalties to thank you for your custom and support.

Working together we can make a huge difference, have some amazing experiences and create wonderful memories.

Thank you for your support,

The Yorkshire’s Hidden Gems Team

As one of our Yorkshire’s Hidden Gems (YHG) you get:

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    Access to our website to promote your business

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    Promotion on our social media

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    Technical support to develop your own profile and account

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    Promotion of your events and special occasions on our events calendar

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    Features in our newsletters to customers

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    Features in our newsletters to customers

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    Option to join our Yorkshire’s Hidden Gems Members site where you can manage your own discounts and offers for cardholders.

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    Free first 12 month subscription with opt out at any time


Hidden Gems Discount Card

Explore Yorkshire’s Hidden Gems by buying your card today and become a member of Yorkshire’s Hidden Gems, supporting our local places as well as getting discounts and offers.

Cards are £7.50 for twelve months of offers from participating Hidden Gems such as:

Wentworth Woodhouse; Gulliver’s Valley; Magna Science Adventure Centre, Rother Valley Country Park, Clifton Park.

Offers and participating attractions will vary.

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